1995 - 1996 LEGISLATURE
February 26, 1996 - Introduced by Representatives Seratti, Freese, Green,
Klusman, Hutchison, Kreibich, Huebsch, Gunderson, Porter, Dobyns,
Lorge, Schneiders, Ainsworth, Underheim, Ladwig, Gard, Boyle, Ward
and
Skindrud, cosponsored by Senators Zien, Fitzgerald, Welch, Drzewiecki and
Andrea. Referred to Committee on Small Business and Economic
Development.
AB951,1,9 1An Act to repeal 20.143 (1) (cm) and 20.143 (1) (dm); to amend 20.923 (6) (ak),
259.07 (8) and 560.065 (1) (intro.); and to create 15.07 (2) (c), 15.155 (6), 20.143
3(1) (cm), 20.143 (1) (dm), 20.143 (1) (gm), 20.923 (6) (ak), 59.07 (156), 230.08 (2)
4(yg), 560.06 and 560.065 of the statutes; relating to: creating a state promo
5tions board and giving that board exclusive authority over the commercial use
6of certain state symbols and representations designed by the state or that are
7affixed to state property, providing grants to statewide organizations repre
8senting counties for promotion of international trade, business and economic
9development and making an appropriation.
Analysis by the Legislative Reference Bureau
This bill does all of the following:
1. Authorizes the department of development (DOD) to award grants to state
wide organizations that represent counties. The organization must use the grant
proceeds to promote international trade, business and economic development in the
state. An organization that receives a grant must submit to DOD, within 6 months
after spending the full amount of the grant, a report that specifies how the proceeds
were used.
2. Creates a state promotions board attached to DOD that consists of one mem
ber of the majority party and one member of the minority party in each house of the
legislature who are appointed in the same manner as members of standing commit
tees and, appointed by the governor for 3-year terms, 2 members who represent the
public interest and 2 members who represent counties who are selected from a list

of names submitted by the Wisconsin Counties Association. The bill also creates a
director of the state promotions board, who is appointed outside the classified service
by the secretary of development.
The state promotions board is given exclusive authority over the commercial
use of certain state symbols and certain representations designed by the state or that
are affixed to state property. The state promotions board is authorized to enter into
contracts for the use of any such symbol or representation or for the manufacture or
marketing of any article of merchandise on which is affixed any such symbol or repre
sentation. Certain moneys received by the state promotions board are to be used to
pay back to the state $465,800 in start-up costs and to fund the awarding of grants
to statewide organizations that represent counties for international trade, business
and economic development.
3. Authorizes counties to produce and sell for a profit any article of merchandise
that features the county seal or logo and grants county boards the exclusive rights
to license the county seal or logo.
For further information see the state and local fiscal estimate, which will be
printed as an appendix to this bill.
The people of the state of Wisconsin, represented in senate and assembly, do
enact as follows:
AB951, s. 1 1Section 1. 15.07 (2) (c) of the statutes is created to read:
AB951,2,32 15.07 (2) (c) The chairperson of the state promotions board shall be designated
3biennially by the governor.
AB951, s. 2 4Section 2. 15.155 (6) of the statutes is created to read:
AB951,2,115 15.155 (6) State promotions board. There is created a state promotions board
6which is attached to the department of development under s. 15.03. The state promo
7tions board shall consist of one member of the majority party and one member of the
8minority party in each house of the legislature, appointed in the same manner as
9members of standing committees; the secretary of administration, or his or her desig
10nee; the secretary of development, or his or her designee; and the following members
11appointed for 3-year terms:
AB951,2,1212 (a) Two members who represent the public interest.
AB951,3,2
1(b) Two members who represent counties, selected from a list of names sub
2mitted by the Wisconsin Counties Association.
AB951, s. 3 3Section 3. 20.005 (3) (schedule) of the statutes: at the appropriate place, insert
4the following amounts for the purposes indicated: - See PDF for table PDF
AB951, s. 4 5Section 4. 20.143 (1) (cm) of the statutes is created to read:
AB951,3,86 20.143 (1) (cm) State promotions board; start-up costs. The amounts in the
7schedule for the start-up costs of the state promotions board to perform the duties
8under s. 560.06.
AB951, s. 5 9Section 5. 20.143 (1) (cm) of the statutes, as created by 1995 Wisconsin Act ....
10(this act), is repealed.
AB951, s. 6 11Section 6. 20.143 (1) (dm) of the statutes is created to read:
AB951,3,1512 20.143 (1) (dm) Statewide organizations representing counties; grants. The
13amounts in the schedule for the purpose of making grants to statewide organizations
14representing counties to promote international trade, business and economic devel
15opment under s. 560.065.
AB951, s. 7 16Section 7. 20.143 (1) (dm) of the statutes, as created by 1995 Wisconsin Act ....
17(this act), is repealed.
AB951, s. 8
1Section 8. 20.143 (1) (gm) of the statutes is created to read:
AB951,4,72 20.143 (1) (gm) State promotions board and international trade, business and
3economic development grants.
All moneys received from contracts or fees charged for
4the sale or use of any state symbol or any representation designed by the state or that
5is affixed to state property or articles of merchandise manufactured or marketed on
6which is affixed such symbol or representation under s. 560.06 for the following pur
7poses:
AB951,4,98 1. The first $104,600 or all moneys received, whichever is less, for the adminis
9tration of the state promotions board.
AB951,4,1310 2. Beginning in the 2000-01 fiscal year, after deducting the amount appro
11priated under subd. 1., until $465,800 has been lapsed to the general fund, $200,000
12or the remainder in each fiscal year, whichever is less, to be lapsed by the department
13of development to the general fund.
AB951,4,1514 3. After deducting the amount appropriated under subd. 1. and the amount
15lapsed under subd. 2.:
AB951,4,1616 a. One-half of the remainder for economic development promotion in the state.
AB951,4,1917 b. One-half of the remainder for the purpose of making grants to statewide or
18ganizations representing counties to promote international trade, business and eco
19nomic development under s. 560.065.
AB951, s. 9 20Section 9. 20.923 (6) (ak) of the statutes, as created by 1995 Wisconsin Act ....
21(this act), is created to read:
AB951,4,2222 20.923 (6) (ak) Development, department of; state promotions board: director.
AB951, s. 10 23Section 10. 20.923 (6) (ak) of the statutes, as created by 1995 Wisconsin Act
24.... (this act), is amended to read:
AB951,5,2
120.923 (6) (ak) Development Commerce, department of; state promotions
2board: director.
AB951, s. 11 3Section 11. 59.07 (8) of the statutes is amended to read:
AB951,5,74 59.07 (8) (title) Official seals; official logos. Provide an official seal or one
5or more official logos
for the county and the county officers required to have one; and
6an official seal for the circuit court, with such inscription and devices as that court
7requires.
AB951, s. 12 8Section 12. 59.07 (156) of the statutes is created to read:
AB951,5,139 59.07 (156) Sale of items with county seal or logo. Produce or otherwise ob
10tain, and sell for a profit, any article of merchandise that features the county seal or
11one or more county logos. A board shall have exclusive rights to license the county
12seal or one or more county logos. Any revenue that is raised from sales under this
13subsection shall be placed in the county's general fund.
AB951, s. 13 14Section 13. 230.08 (2) (yg) of the statutes is created to read:
AB951,5,1515 230.08 (2) (yg) The director of the state promotions board.
AB951, s. 14 16Section 14. 560.06 of the statutes is created to read:
AB951,5,20 17560.06 State promotions board. (1) (a) Subject to par. (b), the state promo
18tions board shall have exclusive rights and authority over the commercial use of any
19state symbol or any representation designed by the state or that is affixed to state
20property.
AB951,5,2521 (b) The state promotions board may not have any rights and authority over the
22commercial use of any state symbol or any representation designed by the state or
23that is affixed to state property if that symbol or representation relates to the Univer
24sity of Wisconsin System or any institution thereof or if the state does not possess the
25rights and authority.
AB951,6,10
1(2) The state promotions board may enter into a contract with one or more per
2sons for the purpose of using any state symbol or any representation designed by the
3state or that is affixed to state property over which the board has exclusive rights and
4authority for commercial purposes or for the purpose of manufacturing or marketing
5any article of merchandise on which is affixed such symbol or representation over
6which the board has exclusive rights and authority for commercial purposes. The
7state promotions board may determine on which articles of merchandise such symbol
8or representation may be affixed and establish standards to be used to promote or
9limit the use of such symbol or representation to preserve its marketing value and
10significance.
AB951,6,13 11(3) Any moneys received by the state promotions board from contracts entered
12into under sub. (2) shall be credited to the appropriation account under s. 20.143 (1)
13(gm).
AB951,6,15 14(4) The secretary shall appoint a director of the state promotions board, who
15shall assist the board in performing its duties under this section.
AB951, s. 15 16Section 15. 560.065 of the statutes is created to read:
AB951,6,21 17560.065 International trade, business and economic development
18grants.
(1) In each fiscal year, the department shall allocate the funds appropriated
19under s. 20.143 (1) (dm) and (gm) as grants to statewide organizations representing
20counties to promote international trade, business and economic development in the
21state if all of the following apply:
AB951,6,2322 (a) The organization is a statewide organization created for the purpose of pro
23tecting county interests and promoting better county government.
AB951,6,2524 (b) The organization has promoted international trade, business and economic
25development before the effective date of this paragraph .... [revisor inserts date].
AB951,7,3
1(c) The organization enters into a written agreement with the department that
2specifies the conditions for use of the grant proceeds, including reporting and audit
3ing requirements.
AB951,7,54 (d) The organization agrees in writing to submit to the department the report
5required under sub. (2) by the time required under sub. (2).
AB951,7,8 6(2) An organization receiving a grant under this subsection shall submit to the
7department, within 6 months after spending the full amount of the grant, a report
8detailing how the grant proceeds were used.
AB951, s. 16 9Section 16. 560.065 (1) (intro.) of the statutes, as created by 1995 Wisconsin
10Act .... (this act), is amended to read:
AB951,7,1411 560.065 (1) (intro.) In each fiscal year, the department shall allocate the funds
12appropriated under s. 20.143 (1) (dm) and (gm) as grants to statewide organizations
13representing counties to promote international trade, business and economic devel
14opment in the state if all of the following apply:
AB951, s. 17 15Section 17. Nonstatutory provisions.
AB951,7,19 16(1)  State promotions board; initial membership. Notwithstanding the length
17of terms specified for the members of the state promotions board under section
1815.155 (6) (intro.) of the statutes, as created by this act, the following initial members
19of the board shall be appointed for the following terms:
AB951,7,21 20(a)  Two members specified under section 15.155 (6) (b) of the statutes, as
21created by this act, for terms expiring on May 1, 1999.
AB951,7,23 22(b)  Two members specified under section 15.155 (6) (a) of the statutes, as
23created by this act, for terms expiring on May 1, 2000.
AB951,8,2 24(2)  Position authorizations. The authorized FTE positions for the depart
25ment of development are increased by 1.5 GPR positions, for the administration of

1the state promotions board, to be funded from the appropriation under section 20.143
2(1) (cm) of the statutes, as created by this act.
AB951, s. 18 3Section 18. Effective dates. This act takes effect on the day after publica
4tion, except as follows:
AB951,8,6 5(1) The amendment of section 560.065 (1) (intro.) of the statutes and the repeal
6of section 20.143 (1) (cm) and (dm) of the statutes take effect on July 1, 1997.
AB951,8,8 7(2) The amendment of section 20.923 (6) (ak) of the statutes takes effect on July
81, 1996, or on the day after publication, whichever is later.
AB951,8,99 (End)
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